Introduction: The noticeable uptake of the paper ‘How Is This Paper Philosophy?’ (Dotson 2012a) within professional philosophy has given me the occasion to reflect about the uptake of philosophy papers. This may shed light on producing socially relevant philosophy articles and their costs. The relative success of that paper is a huge surprise to me. What I mean by success is pretty straightforward and not particularly ambitious. I am counting success as whether one regularly runs into people who have read one’s paper and cite it as having had an impact on their considered or ambient positions on the paper’s content. That is, it has received some uptake in a populated domain of activity. What I take to be central to ques-tions of how an article becomes socially relevant are questions of uptake. Uptake, here, is understood broadly to refer to readership that takes one’s stated positions seriously enough to adopt (or be influenced by) them in part or in whole. What I have found is that many people in academic philosophy, for example, have read ‘How Is This Paper Philosophy?’ Some folks pay serious attention to it.